The main topic for me is about too much communication - meaning that the goals for Internal Communication practitioners shouldn't be to communicate more.
Take these stats for example:
- 91% of US workers discard work information without fully reading it (and the other 9% are just lying!)
- 65% of Uk employees state their work is negatively affected by the amount of data they receive
- The total cost to US companies annually of interruptions caused by information overload is $650bn (not sure if this is a US or a UK billion)
- The total cost to UK companies of searching online for information someone saw but then cannot find is £120 per person every two w
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